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Politics, Football, homeschooling platforms and summer body
 • 
José Brízida
With Helvetica for Switzerland on EURO2020, Puma mixed football, design and heritage
The swiss away jersey is filled with meaning and tradition.
 • 
Patricia Soares da Costa
Football meets music, Visa meets crypto, and movies meet video games. All in less than 12 minutes.
Your marketing and communication squeeze of this week
 • 
Tiago Baldaia
, 
Patricia Soares da Costa
, and 
Nuno Rocha
European Super League: a communication battle
The rollercoaster of 72 volatile hours
 • 
Tiago Baldaia
EURO 2020: it's coming to Rome, with fair play, violence, racism, politics and branding
⚽️ Surprise, surprise, the European Commission was seen cheering for Italy
 • 
Patricia Soares da Costa
, 
Tiago Baldaia
, and 
Nuno Rocha
⚽ EURO 2020: the ambush marketing kick-off
Non-sponsor brands will try to link to the event, while UEFA tries to defend its €2,5bn revenue.
 • 
Tiago Baldaia
⚽💸 Nike & Konami vs. Neymar & Griezmann: why brands dropped their $upport
The 50 Most Marketed Brands received more than US$3 billion in combined sponsorship value via social media
 • 
Tiago Baldaia
Ajax website crashes with Bob Marley inspiring third kit
'Three little birds' are now singin' sweet songs on players' jerseys
 • 
Tiago Baldaia
Lupin's Omar Sy photobombs Euro 2020 players
Clever ambush marketing from Netflix to promote the series.
 • 
Patricia Soares da Costa
Nestlé admits: 60% of what we do is unhealthy
An internal document has surfaced and revealed that 60% of Nestlé's portfolio is unhealthy. The company has acknowledged it is true.
 • 
Nuno Rocha
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🔊 NFL and TED are now part of the game: what's the score on social audio?
Clubhouse and Twitter Spaces announce new partnerships
 • 
Tiago Baldaia
 and 
Patricia Soares da Costa
Ajax melts down league trophy to give a piece of history to all 42,000 season ticket holders
All over Europe, more Champions are being confirmed with clubs and fans struggling between parties and Covid19 distancing recommendations.
 • 
Tiago Baldaia
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