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Apple launches Today to provide opportunities to young creatives

Apple Creative Studios emergence as a creative force on the Creator Economy

Patricia Soares da Costa

Jun 25, 2021

A global initiative that will provide career-building mentorship from renowned artists, professional industry skills training, creative resources, and access to Apple’s full product lineup of iPhone, iPad, and Mac to underrepresented communities across the globe

Studios will launch first in Los Angeles and Beijing, followed by Bangkok, London, Chicago, and Washington, D.C. later this year. In each city, Apple will work hand-in-hand with nonprofit community organizations to connect youth with mentors and established artists.

Fidji Simo, the head of Facebook’s app, claims Apple is ‘hurting’ the creator economy while Facebook is aiming to make it easier for creators to build a business on its services.

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