Discover more from Newspitality
Whoopsies, we did it again.
We squeezed and you get the juice: #SomosTodosMariana, Worten, Sustainable Travel, Upfronts & NewFronts.
📩 Brands are managed by humans #SomosTodosMariana. A mistake, but not a fail: win some, viral some.
📺 From tech niche to global Marketplace. Worten launches 7,5M€ campaign with new brand positioning.
🚂 Sustainable travel is getting overnight travel back on track: There’s a push for slower, greener trips due to the major shift in awareness of the environmental effects of how we travel.
…to the USA
👨💻 Upfronts and NewFronts. Broadcast and cable upfronts generated about $20 billion in ad dollars, in typical years.
🍊 And if you’re still thirsty, check out last week’s squeeze!