Reuse. Refill. Rethink. Restore. Reduce.
To package liquid products in paper-based bottles will be a huge achievement
In 2021, the global production of pulp and paper will reach 490 million tons. Global shipping volume is expected to surpass 100 billion parcels. For the past 20 years, China has been the largest producer of pulp and paper, followed by the USA.
The ability to package liquid products in paper-based bottles will be a huge achievement, if they perform: from transportation to storage in damp environments, durability, user experience and reduction of environmental impact.
Unilever is creating the first-ever paper-based laundry detergent bottle, made of sustainably sourced pulp and to be recycled in standard paper waste streams.
Dove launches its first refillable deodorant, estimated by 2023 to have reduced virgin plastic waste by up to 160 tonnes and have the refills made from 100% recycled plastic.